The TikTok and Instagram Reels boom is here to stay , and what better way to take middle east mobile number list advantage of it than by creating content on these platforms. Considering that TikTok’s user base is a whopping 130 million people (and that’s just in the United States), it’s an app that can attract a huge audience—and, of course, potential customers.
This year, we recommend you put video production on these social networks at the top
of your marketing plan. If you’re worried about the investment, don’t worry, because initially, all since the company had automatic call recording you need is a lot of creativity and someone who’s comfortable in front of the camera.
Take advantage of influencers
If there’s one term that has gained immense popularity over the years, it’s “inf
luencer.” People like you and me who have a massive presence on social media and share content relevant to mobile numbers them and their lifestyle . Their popularity can vary within the following ranges:
- Micro Influencers (10K-100K followers)
- Macro Influencers (101K-500K)
- Mega Influencers (501K-1.5M)
- Celebrity Influencers (1.5M+)
Partnering with a micro- or macro-influencer in your area or city can be very useful
for promoting your content and reaching more people. They’ll usually give them a taste of the products or services you want to promote, and if they like them, they’ll reach an agreement for the influencer to promote them on social media.
Enter the world of online sales
The third inbound marketing trend for 2022 is related to e-commerce. While s
elling and buying online was popular before 2020, with the pandemic and lockdown, people finally lost their fear of it, and it became one of the most widely used business models today.
If you don’t yet have a website where you promote and sell your product or ser
vice, we suggest you think about it and keep this fact from E-Commerce Guide in mind : it is estimated that by 2023, electronic purchases will increase from 14% to 22%.
Invest in CRM platforms
The last of our Inbound Marketing trends for 2022 comes with a little news. Cookies (data created by a web server to identify specific users and create a better browsing experience for them) are starting to disappear.
You’re probably wondering why this is relevant. Let me explain: Cookies have long been used by marketing teams to track information about website visitors and then provide them with a better exp
erience . However, with the elimination of these cookies, companies have to find a new way to collect information about their potential customers .
There’s a push to gather customer data more directly through surveys or focus groups. Ultimately, all this data needs to be analyzed, so investing in a CRM tool is a great option.
Of course, any integration of strategies into our marketing plan must be accompanied by an analysis that justifies why it’s the right strategy for our business or company. Remember that staying up-to-date as entrepreneurs is ke